Tag: News

Excellent Harley video on YouTube, found via Logic+Emotion.

The first of 85 million classic “American Motorcycles” commemorative stamps, guaranteed to cross the country for just 39 cents, started their journey by kick-starting the 66th Anniversary of the Sturgis Motorcycle Rally today. “We understand the power our stamps have in helping to celebrate our American culture,” said James C. Miller III, Chairman of the presidentially [...]

Apple Does it Again! The world’s smallest digital music player and just $79, the 1GB iPod shuffle lets you wear up to 240 songs(1) on your sleeve. Or your lapel. Or your belt. Clip on iPod shuffle and wear it as a badge of musical devotion. The convergence of technology allows enthusiasts to take their information with [...]

Horsepower Marketing Sponsored Motorcycle goes 350.884 MPH on the Bonneville Salt Flats - The streamliner Seven driven by Chris Carr achieved the new world record of 350.884 mph with a one way pass of 354.832 mph through the measured mile. This record is succeeding the world record set by Top 1 Ack Attack at 342.797. It’s so [...]

Horsepower Marketing is up and running at the 2006 Edition of Sturgis. In Sturgis we are producing radio shows for Bikernet Radio and shooting digital photograph campaigns for Hardbikes. George Emmons Najar, Horsepower Marketing Media Engineer, is shooting at the Hardbikes’ booth with two models from the Girls of Bikernet. Hardbikes Promotion This is a campaign we have developed [...]

Horsepower Marketing utilizes complementary or inexpensive Internet-based applications to drive traffic and improve brand awareness for our clients. We look at the Internet as a vast river of opportunity. We position our client’s content with the correct bait to one of three deliverables, which includes increased brand awareness, improved targeted web traffic and improved sales. Jeff [...]

Podcasting provides a number of benefits for firms looking to breakout of the Powersports Pack. These benefits include: Assisting in promoting products and services Developing and engaging the brand Allowing firms to leverage industry luminaries without appearance fees Providing a new media element to the website Building a human entity around the website One of our podcast clients, metricthunder.com, reports that [...]

A number of Horsepower Marketing clients including Metricthunder.com, HMC Racing, HMC Speedshop, D&D Performance Exhaust and Image Events Worldwide utilize this technology. It is implemented on thier website to allow the company staff to update product, service and events of the firm. At Horsepower Marketing we use blog technology for business purposes. We find that the [...]

Horsepower Marketing is podcasting the entire 2006 AMA Supermoto Championship presented by Parts Unlimited for Team Red Bull KTM HMC at the team website located at www.HMCRacing.com. Supermoto and motorcycle racing enthusiasts are now able to hear how Team Red Bull KTM HMC performs from each racer on the team. Interviews are conducted with Team Owner Mitch [...]

Online media metrics firm Nielsen//NetRatings released a Podcast report, which stated that 6.6 percent of the US adult population, or 9.2 million Web users have recently downloaded an audio podcast; 4 percent, or 5.6 million, have downloaded a video podcast. The Youth Curve New technologies are often driven by youth. Statistics show that young people are more [...]